The Evolution of A Logo

I had the privilege to work with Houston, Based "JS Welding & Fabrication" on their new brand development this spring and I just love how it all came together. Jeremy is the owner and welder and was seeking a masculine look for his new logo. Here’s a peek into our design process…

Points of Emphasis per clients request: MIG Fun, Spark/Welding Spark and Old-English Lettering. 
Client Adjectives: Clean, Old School, Masculine/Strong/Bold.

Logo Inspiration

At this point, the client chosen the 3rd logo.... 

The Evolution the JS Welding/Fabrication Logo

Final Design


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